About The Profitable Idea Team

,Amanda Weathersby and Cindy Flanders, experienced entrepreneurs, business coaches, and educators, created The Profitable Idea workshop more than a decade ago for new entrepreneurs and small business owners who wanted to test their business ideas and learn how to make their businesses sustainably profitable.  The workshop was originally held in person for small groups, and later via Zoom.   We always wanted to expand the course to more entrepreneurs.  Walker Stone, one of our new partners is an instructional designer who enabled us to transform the course to an online format. Zoey Walker, another new parter, is our model expert who makes the tool accessible to everyone.  Louis Myrie, our most recent partner, is a customer experience specialist, who makes sure we we are always helping clients through the learning process.   Learn more about the members of our team!  

Amanda Weathersby, Founder of Mindful Profits

Amanda Weathersby

Amanda Weathersby is an entrepreneur who has sold one business to a publicly traded company and one to her business partners. She has worked as a business consultant for multinational companies, for startups and for small businesses. She has taught entrepreneurship classes for ten years. Before starting her first business, she was the Vice President of Product Management and Product Development for Sprint.

The Weathersby Group (TWG) was Amanda’s first venture, created in 1990. The company provided marketing consulting and staffing to high tech businesses in Washington, DC, Boston and New York. The company was sold to a publicly traded company.  Amanda and two partners founded McKinley Marketing Partners, an interim marketing management business, and she later sold her shares to her partners.
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Amanda has participated in a variety of nonprofit programs. For more than 10 years, she has created the course content, developed an online support network and taught classes on entrepreneurship for the 100 Entrepreneurs Foundation. Their mission is to provide business information, insight and inspiration to wounded veterans and their families and caregivers.  

​Mindful Profits has provided business coaching to small businesses in a wide array of industries since 2010.

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Cynthia Flanders, Founder of Managing Fearlessly

Cindy Flanders

Cynthia Flanders is a Management and Leadership Coach and founder of Manage Fearlessly.  Her clients include individuals and large organizations' CEOs and senior management.  Manage Fearlessly provides advice, training and resources for new and aspiring managers and entrepreneurs and small business coaching.

Prior to founding Skipjack Partners, Cindy spent over 30 years with Bank of America and its predecessor organizations, where she held a series of positions of increasing responsibility. She served as the Global Commercial Banking Executive for the Bank's Mid-Atlantic Region. In that role, she was responsible for the delivery of a full array of financial services to Small, Middle Market and Micro Cap Companies throughout the Mid Atlantic. Cindy oversaw eight commercial banking markets and over 80 client teams that covered 6,000 clients in South/Central New Jersey, Pennsylvania, Delaware, Maryland, DC and Virginia.

Cindy received a BS degree from the University of Maryland, RH Smith School of Business, graduating summa cum laude, and a MBA, also from the RH Smith School of Business. She served as President of the Alumni Association from 2002 to 2003.

Cindy currently serves on the Boards of Argan, Inc. (AGX) and  Forbright (FKA Congressional Bank).

"Amanda, Cindy and the team really know their stuff. To walk away with a plan and projection of numbers I need to follow to reach my goals - by the numbers - is invaluable. I highly recommend them!"
Debbie, Photography Business Owner

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